CHRISTINA OTTEY
Concept
Layout
Print Design
Image Correction
Vendor Interaction
Newsletter editions that would be produced and shipped out to Associates who worked for the subsidiaries of Ahold USA, specifically Giant and Martin's food stores. Each edition served a distinct purpose, be it to inform, reflecting upon results, or celebrate/congratulate.
While balancing their establish brand guidelines, I designed multiple editions using supplied content, and then acquiring appropriate supplemental imagery, usually for editions whose theme and purpose was special in which I could push the established boundary a little.
